Principal Fraud Advisor

SentiLink helps institutions and protects customers by accurately resolving identities and flagging fraud risk. Each day, we verify more than 3 million identities, flagging 150k+ fraud attempts in the process. The problems we work on are challenging, and solving them takes deep domain expertise, rigorous analysis, and a willingness to dig into the details.

At SentiLink, you'll work alongside smart, highly collaborative colleagues who respect each other's time and judgment, take ownership, and follow through on their commitments. Together, we do truly meaningful work protecting the identities of innocent consumers and flagging the fraudsters attempting to exploit them.

We're well capitalized and growing quickly. We already serve 13 of the top 15 U.S. banks, we're expanding into new markets, and we're backed by Craft Ventures, Andreessen Horowitz, NYCA, and Max Levchin. We've been named to the Forbes Fintech 50 and as a 2026 FICO Industry Vanguard Decision Award Winner. We were also the first company to go live with the electronic Consent Based Social Security Number Verification (eCBSV) service, and we've testified before the U.S. Congress on the future of identity.

We want SentiLink to be the best place you've ever worked. We offer generous benefits and support a range of working arrangements, from fully remote to in-office. We are a digital-first company with strong collaboration across the U.S. and India, and we meet in person regularly to build relationships. We have offices in Austin, San Francisco, New York City, Seattle (Bellevue), Los Angeles, and Chicago in the U.S., and in Gurugram (Delhi) and Bengaluru in India.

 

Role:

SentiLink is seeking an experienced fraud leader to serve as a trusted advisor to prospective customers, primarily large financial institutions and other financial-services organizations.

In this role, you will engage directly with fraud, risk, identity, and financial-crime executives to understand their challenges and help them determine how SentiLink’s products can be operationalized within their existing workflows. You will bring practical experience from the field to customer conversations, connecting fraud strategy, risk operations, technology, and business outcomes.

You will help prospects think through questions such as:

• Where SentiLink’s products fit within their fraud and identity-risk processes

• How to integrate our solutions into existing systems, teams, and decisioning workflows

• How to design effective operating models, controls, and escalation paths

• How to measure impact across fraud loss, customer experience, operational efficiency, and risk

This is a highly consultative, customer-facing role. Success will require the credibility to engage senior executives, the practical judgment to translate complex fraud challenges into actionable recommendations, and the ability to collaborate closely with Sales, Product, Marketing, and Customer Success.

 

Responsibilities:

• Serve as a fraud subject-matter expert in conversations with prospective customers.

• Build trusted relationships with fraud, risk, identity, payments, and financial-crime executives.

• Lead discovery conversations to understand customers’ fraud strategies, workflows, pain points, and priorities.

• Advise prospects on how to incorporate SentiLink’s products into their operational and technology environments.

• Translate customer needs into clear recommendations for product configuration, workflow design, implementation, and change management.

• Support sales engagements, executive briefings, workshops, demonstrations, and responses to complex customer questions.

• Partner with Sales to develop compelling, credible, and outcome-oriented customer narratives.

• Share customer insights with Product and Engineering to inform roadmap priorities and solution design.

• Help establish best practices for fraud prevention, identity verification, risk management, and financial-crime operations.

• Represent SentiLink at industry events, customer meetings, and other external forums.

• Track emerging fraud patterns, attack techniques, regulatory developments, and industry practices.

 

Requirements:

• 10+ years of experience in fraud, fraud risk, financial crime, identity, trust and safety, or a related field.

• Significant experience in a senior fraud leadership or practitioner role within a bank, lender, payments company, fintech,, or other regulated financial-services organization.

• Deep understanding of fraud operations, risk decisioning, identity, investigations, or financial-crime processes.

• Experience designing, managing, or improving fraud workflows and operating models.

• Demonstrated ability to build rapport and credibility quickly with senior executives.

• Strong understanding of how fraud teams evaluate, implement, and operationalize technology solutions.

• Excellent written, verbal, and presentation skills.

• Ability to translate complex fraud and technical concepts for executive, operational, and technical audiences.

• Strong commercial judgment and comfort operating in a consultative, customer-facing environment.

• Ability to influence cross-functional teams without direct authority.

• High ownership, sound judgment, and a bias toward action.

• Deep curiosity about evolving fraud tactics, identity risk, and the broader risk landscape.

 

Compensation:

$180,000–$250,000 base + equity + benefits

Actual compensation will depend on experience, level, and the scope of the role ultimately aligned during the hiring process.

 

Perks:

• Employer paid group health insurance for you and your dependents

• 401(k) plan with employer match (or equivalent for non US-based roles)

• Flexible paid time off

• Regular company-wide in-person events

• Home office stipend, and more!

Corporate Values:

• Follow Through

• Deep Understanding

• Whatever It Takes

• Do Something Smart