Retail Store Expansion Senior Manager

About PayJoy   PayJoy, a Public Benefit Corporation, is a mission-first credit provider dedicated to helping under-served customers in emerging markets to achieve financial stability and success.  Our patented technology for secured credit provides an on-ramp for new customers to enter the credit system.  Through PayJoy’s point-of-sale financing and card offerings, customers gain access to a modern quality of life.  PayJoy’s credit also allows our customers to seize opportunities as micro-entrepreneurs, and acts as insurance for tough times. Through our cutting-edge machine learning, data science, and anti-fraud AI, we have served over 18 million customers as of 2025 while achieving solid profitability for sustainable growth.   This role
Build and scale PayJoy's owned retail store channel from pilot to establishing the operating model, team, and performance standards that make stores a productive, defensible origination channel.

Responsibilities

Build phase

Design the store operating model

Format, layout, staffing template, and customer sales motion (including the store-clerk intervention that differentiates stores from D2C and kiosks).

Establish a per-store unit economics and a productivity minimum floor in target applications/originations per month, driving maximum store viability.

Create a store-opening playbook, ensuring 100% consistency in each site. This also includes building the resourcing pipeline from recruitment stage, to training and incentive structures for these resources

Scale phase

Own delivery of the store rollout plan, managing the opening cadence against target.

Build and lead the store management team (area managers, and regional layer as needed), keeping spans of control healthy.

Own store-channel performance: originations volume and quality, conversion rate, and store productivity - with direct accountability for underperformers.

Partner with Business Development on the joint review of structurally underperforming stores (bad location vs. bad execution)

Ongoing

Work to a clear SLA with Business Development on store activation handoffs (access, space, partner sign-off delivered by Business Development; staffing, training, and productivity delivered by Stores).

Coordinate with the Kiosk Manager to avoid channel cannibalization and align on shared partner relationships.

Feed distribution and productivity insight up to Business Development and the Country Manager.

 

Key Metrics 

Stores opened vs. plan

Applications/originations per store

Store conversion rate within the realities of Risk/Fraud measures in place

Time-to-productivity for new stores

Cost per origination channel.

Retail Operations background (multi-site store management)

Proven record at scaling a store network

Proven strength  in staffing/training pipelines and store-level performance management

Requirements

Minimum 10 years' experience in retail operations or a related multi-site field.

A business management qualification (or equivalent).

Lending, Fintech and/or telco background is beneficial.

Proven track record of scaling a physical store network of 50+ locations (not just running an established one).

Strong retail operations background with hands-on multi-site store management experience.

Entrepreneurial mindset - can do attitude

Analytical

Proven strength in building staffing and training pipelines and in store-level performance management, including holding underperformers to account.

A bias for speed and action. This is a scale mandate, not a caretaker role. We need someone who moves fast, tests in-market, and treats fast failure as cheap learning, willing to make the call, be wrong quickly, adjust, and keep the rollout moving rather than over-engineering for certainty. Playing it safe is the bigger risk here.

Comfortable operating in a build-then-scale environment: able to design an operating model from first principles and execute it at pace.

Willing to travel extensively across the store network, with a reliable vehicle and a valid driver's licence. 

PayJoy is proud to be an Equal Employment Opportunity employer and we welcome and encourage people of all backgrounds. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.   PayJoy Principles   Finance for the next billion * Ownership * Break Through Walls * Live Communication * Transparency & Directness * Focus on Scale * Work-Life Balance * Embrace Diversity * Speed * Active Listening