Product Manager, Messaging

CreatorIQ is the operating system for creator-led growth trusted by more than 1,300 global brands and agencies.

We’re on a mission to make businesses more human, and humans more impactful. We operate by our values — be intentional, pursue excellence every day, embrace the journey together, and be a good human — every day. CreatorIQ has earned the title of best companies to work for in multiple programs, including BuiltIn LA and NY. It’s been named a Fastest-Growing Company in North America on the Deloitte Technology Fast 500™ for four years, was named a leader in IDC MarketScape: Worldwide Influencer Marketing Platforms for Large Enterprises in 2025, was named a Leader by The Forrester New Wave™: Influencer Marketing Solutions, and has been consistently recognized by G2 as a Leader, and is rated 5 stars on Influencer MarketingHub. We operate in a flexible work model that combines both in-person and remote work to boost collaboration, enhance innovation, and adapt to individual work styles.

We're seeking passionate, innovative minds to join our journey. Be a part of our dynamic team and let's transform the industry together!

Product Manager, Messaging

We’re looking for a Product Manager who wants to own how brands actually talk to creators at scale. This role owns CreatorIQ’s messaging product: the unified inbox and composer that creator marketing teams live in every day, the sending infrastructure underneath it, and the automation and agentic layer we’re building on top. Messaging is where creator relationships are won or lost, and the opportunity is to let AI do the work a manager currently does one message at a time, on infrastructure that can actually carry it.

If you love turning a messy, high-volume communication problem into workflows that marketers trust — and you have the taste to tell when AI-drafted outreach genuinely sounds like the brand versus when it’s impressive-looking slop a creator will ignore — you’ll fit right in. We’re growing fast, building in an evolving AI and agentic landscape, and working with teams around the world who care about doing great work without the ego.

In this role, you'll get to:

• Take real ownership of the creator messaging experience end to end — inbox, composer, threads, templates — iterating from messy problem to shipped feature. You’ll measure, learn, and do it again.

• Own the agentic layer of messaging: outreach that drafts itself, sequences that adapt, and automations a marketer can trust to run without watching. You’ll decide what the agent does on its own, what it proposes, and where a human has to sign off.

• Shape how brand voice and comms style become real product primitives, so automated messaging sounds like the customer instead of like a template — and have the backbone to cut scope when the output isn’t there yet.

• Partner with engineering on the sending infrastructure all of this rests on: flexible mailbox connectivity (Gmail, Outlook, SMTP, IMAP/POP), isolated per-customer sending environments, dedicated domains and reputation, tracking, and volume throttling.

• Make deliverability a product feature rather than a support ticket — authentication setup a non-technical user can actually complete, domain warm-up, bounce and unsubscribe handling, and clear in-product answers when a message doesn’t send.

• Run discovery with real users — creator marketing managers, agency teams, program ops — and turn their workflows, volumes, and frustrations into clear requirements.

• Look beyond the backlog. Spot opportunities across the messaging and marketing agent roadmap, challenge assumptions, and help shape where the product goes next — including channels past email, like SMS, WhatsApp, and platform DMs.

Who you are and what you'll need for this position:

• You’ve spent 4+ years in product management (or equivalent technical product ownership) in B2B SaaS — titles matter less than the work.

• You have a builder’s mindset. You prototype. You’d rather put a rough working thing in front of someone this week than write a document about it for three, and you use AI tools to build that thing yourself.

• You have genuinely good product taste, specifically for AI output: you can look at generated copy, a prototype, or an agent’s behavior and tell whether it’s good, and you can articulate why.

• You either understand email deliverability — SPF/DKIM/DMARC, domain and IP reputation, warm-up, bounce and complaint handling — or you’ll go deep on it fast.

• You’re comfortable with how modern AI features work in practice: prompting, context, evaluation, confidence, human-in-the-loop review, and where an agent should and shouldn’t be allowed to act alone.

• You’re technical enough to hold your own on infrastructure conversations — APIs, data models, queues, third-party integrations — and to recognize when a “small” request is actually touching something big.

• You can map workflows fast, write clear requirements, and explain your thinking without needing a meeting to do it.

• You’re curious, self-driven, low-ego, and allergic to “that’s not my job.”

• Comfortable working with distributed teams. Most work is async and flexible, but occasionally we’ll ask for a later call.

Nice to have:

• Experience shipping email or messaging software — marketing automation, sales engagement, CRM, or an ESP.

• Familiarity with AWS SES or comparable sending infrastructure, and with mailbox integrations (Google Workspace, Microsoft 365, SMTP/IMAP).

• Experience with responsive email HTML, template systems, or WYSIWYG editors.

• Experience with SMS/MMS, WhatsApp Business, or social DM integrations, including the consent and compliance requirements that come with them.

• Familiarity with customer-facing APIs, webhooks, or enterprise integrations.

• Experience with influencer marketing, creator workflows, or martech.

Confidence can sometimes hold us back from applying for a job. But we'll let you in on a secret: there's no such thing as a 'perfect' candidate. Have 50% of the criteria? Excited about this opportunity? Passionate about what we do at CreatorIQ? Please apply! CreatorIQ is a place where everyone can grow.

What you will get from us:
* People: work with talented, collaborative, and friendly people who love what they do.

• Guidance: utilize our learning platform to fully get the training and tools you’ll need to become successful here from your first day with us.

• Surprise meal stipends: work from home can’t stop the enjoyment of someone else making a meal for you!

• Work/life harmony: 26 days vacation, floating and set holidays, wellness allowance, and paid parental leave.

• Medical insurance, life insurance, and business travel insurance

• Stock options as part of our equity-sharing program.

• Comprehensive perks program providing stipends for cell phone and internet, home office setup, mental wellness, professional development and tuition reimbursement, plus occasional company-funded meal opportunities throughout the year.

Compensation, benefits, and beyond:

We understand that a comprehensive benefits package plays a significant role in your overall compensation. To gain more insight into the various components of our total compensation, we invite you to review our benefits and perks.

AI Transparency Notice

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications and note taking during interviews. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please refer to our Global Candidate Privacy Notice.